While a very small ad agency may claim to save you money, chances are they don’t perform all the services you need in-house. So you’ll end up paying for freelance talent over and above the agency’s fees. After a few projects, you could be spending much more than you expected. Plus, you may wonder what happened to that personal attention you were promised, as a very small agency can’t possibly be all things to all clients.
With a very large ad agency, you’ll pay for massive overhead, including a grandiose office and numerous personnel who don’t even work on your account. Large ad agencies charge for everything from faxes to meetings. Those expenses can add up quickly. Additionally, if you don’t have an ad budget the size of Texas, chances are your account will be relegated to the least experienced employees of the agency. You may end up paying a whole lot for a whole lot of nothing.
At Ad Cetera, our Dallas adverstising agency is structured much differently than either large or small agencies. With seven professionals at your disposal, you know you’ll always receive our undivided attention. You’ll get the personal service you’d expect from a small agency, with the creative power of a large one. With our combined experience in all facets of advertising, there is no project we can’t handle. Plus, we won’t “nickel and dime” you. Our fees are very reasonable - we let you know right up front what your investment will be, so there are never any unwanted surprises.